Forging Leaders.
Building Legacies.

Our mission is simple but profound: to equip men with the confidence, strength, and purpose to lead their families, careers, and communities with honor. In today’s world, too many men feel lost—disconnected from their purpose, unsure of their role, and lacking the discipline to rise above mediocrity. Society tells men to be passive, but we believe true masculinity is about action, responsibility, and leadership.

Through The Elite Sentinel Forge and our network of like-minded warriors, we help men break free from self-doubt, reclaim their power, and forge an unshakable legacy. This is not self-help. This is self-mastery. The world needs men who are strong in body, sharp in mind, and unwavering in character. Our purpose is to train them.

Are you ready to rise?

About George Hayworth

For years, I was failing at the one thing that mattered most—being the leader my family needed.

Despite my experience as an Army officer and corporate leader, I felt lost. I lacked the discipline, clarity, and confidence I once had. My marriage struggled, my energy drained, and I questioned my purpose.

But I refused to stay there. I sought out mentors, tested myself, and learned the hard truths about what it takes to be a man of honor, strength, and purpose.

That journey became my mission.

I created Elite Sentinel Coaching because too many men feel the same way I once did—disrespected, aimless, disconnected. Through this program, I’ve helped countless men transform into the confident, capable leaders they were meant to be.

This isn’t just coaching. It’s a call to arms. And I’m here to lead you through it.

Our coaching philosophy

The code of the elite sentinel:
strength. leadership. brotherhood.

At Elite Sentinel Coaching, we believe that masculinity is not something to be apologized for—it is something to be mastered. A man’s strength is not just in his body, but in his ability to lead, to protect, and to serve with integrity. That is why our coaching is built on The Four Pillars of Authentic Manhood:

  • 1 King

    A man must lead with wisdom, authority, and responsibility. True leadership isn’t about control—it’s about empowering others while holding himself to the highest standard.

  • 2 Warrior

    Strength is essential, not just physically but mentally. A man must be capable and disciplined, ready to face adversity with courage and resilience.

  • 3 Mentor

    Knowledge is power. A man should always be learning and teaching, sharpening his mind so he can guide others.

  • 4 Friend

    Brotherhood is the backbone of strong men. A true leader forges deep, unbreakable bonds and stands in the gap for those he loves.

Unlike generic self-improvement programs, our coaching is built on action and accountability. We don’t just talk about leadership—we train men to embody it in every aspect of life. Through The Elite Sentinel Forge, men are tested, refined, and pushed beyond their limits to emerge as stronger, sharper, and more disciplined leaders.

You are not just here to exist. You are here to lead.

Real Men. Real Results.

  • I was a non-commissioned officer in the Air Force for 10 years. I have a ton of leadership experience. However, I didn’t know how to translate that to my role as a husband and father. The Elite Sentinel Forge changed that. The best part about the Forge is that it forces you to confront your areas of weakness and rapidly strengthen them. The program dismantles your limiting beliefs and replaces it with confidence and mastery over leadership, and towards the end of the 12 weeks, you become rewired in your thought processes. At graduation, you come out knowing you’ve got the tools to handle life better. It’s so empowering that you get the feeling of “I don’t need George anymore,” which is exactly the goal of the Forge. Forging independent, masculine Leaders. It’s exactly how you should and will feel at the end of this program. It’s proof of your evolution and growth. It’s amazing. I grew more into manhood than ever before. My marriage is much stronger, I’m more present as a father and I’m now strengthened by the powerful men within the Brotherhood. George taught me, and equipped me to go out the door to go take on life and its problems with confidence. AND, the door is always open. I can come back and visit. George’s ultimate goal of the Forge is to mold and shape men into being independent leaders and individuals, so they can rise up and lead with strength and love.

    Kevin

  • This year I recognized the importance of investing in myself. There are lots of ways to do this but I chose to invest my time with other men and allowed George Hayworth to lead us in a unique 12-week program called the Forge to help us show up better in our families and in our work. There are a lot of things I thought I was doing well, but a lot of things in my life I wanted to “level up” in. This program helped me gain clarity on some of these areas and take action. This investment was relevant to my work as an educator but is applicable to any line of work and for men looking to lead their families well. Elite Sentinel Coaching has been one of the most challenging and rewarding experiences and I highly recommend it for any man who wants to level up in any area of their life.

    Eric

  • I joined this group because I wanted to surround myself with other men who have a desire to improve. My hope from joining the George’s program was that I would become an even better father and a better leader. What I got from the group was so much more. I became more self-aware. I learned my strengths and my weaknesses. I found the areas in my life where I was lying to myself and makes excuses. I raised my standards and learned how to be more direct with what I want but at the same time learned how to be more empathetic and compassionate towards others and myself. I learned that life has a lot of nuances. There are times to run fast and be driven and times to slow down and be patient. I learned that being a man is much more than just providing and protecting. I also learned the value of brotherhood and having a group of men who you can trust and be honest with. I encourage any man who has a desire for growth and improvement to join The Elite Sentinel.

    Richard

Featured Media

Podcasts

Partnerships

Elite sentinel Coaching x Nick lavery

In addition to his own work, George is proud to collaborate with Nick’s Precision Components, a platform dedicated to empowering individuals and teams through public speaking and events. Together, they tackle some of the most pressing challenges in leadership and personal development, extending George’s mission to inspire and equip leaders worldwide.

“George's contribution to our organization has been nothing short of impactful. His role as our Men's Development Subject Matter Expert (SME) within The Forge has fostered life changing growth amongst our entire community, both men and women alike. I consider George a mentor, trusted advisor, and someone who will not only be there to provide insights and guidance, but do so with genuine empathy. He lives so others can grow.” - Nick Lavery


Meet the Team